Daria Werbowy does high summer for H&M

Vogue.co.uk has an exclusive first look at Daria Werbowy's campaign pics for H&M's high summer range.

The new range looks set to feature maxi dresses, kimono-sleeved tops, fringed scarves, swimwear and heavy wooden accessories.

"We wanted to create something very colourful and light, with stand-out print," says H&M's new creative director Ann-Sofie Johansson.

"We were inspired by hot holidays in Africa, India, Hawaii and South America; hence ethnic-style prints such as tropical flowers and leaves, ikat designs, dip-dyes and ombre effects," she added.

Werbowy has been fronting the ad campaigns for H&M since last year, also appearing in television commercials.

Daria Werbowy for Hermes F/W 2007/08

Firstly, where has Daria Werbowy been in the last 6 – 8 months? The pretty Canadian model hasn’t been seen on the catwalk much, or as the face of many luxury brands. Though she had found time to be one of the faces for the Hermes’ Fall 2007/08 advertising campaign shot by Peter Lindbergh. Looks like the luxury French accessories label is promoting their leather collection for winter, with Daria donning a leather jacket and hat in one image, and a leather short sleeved top in another.

What do you think of the pictures?

[Via TSF]