Thursday, September 04, 2008

Lazy Oaf tees and sweatshirts - are you ready for a cute overload?

Hidden away in one of my favourite London shopping areas - Kingly Court in the Carnaby district - is the Lazy Oaf shop, one of those quirky, bright coloured t-shirt emporiums that ups the cuteness factor even more with big smiley clouds on the walls and happy, pastel illustrations on every available surface.

The brand is the brainchild of illustrator Gemma Sheil, and if you can't get to the shop itself, the website is almost as cute. The I Love London t-shirt (£25) sums up my feelings on our capital, and will definitely be finding its way into my wardrobe soon!

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